Today I'd like to put the spotlight on a great opportunity for students who are interested in a career in advertising: the U of M's National Student Advertising Competition (NSAC) team, Chariot. Chariot recently won first place at the NSAC District Competition on April 13th, which means the team will be representing the University of Minnesota at the national competition in Phoenix this year! Read on to learn more about NSAC and how you can get involved.
What is the National Student Advertising Competition?
Each year corporate sponsors give the same case study to NSAC teams around the nation. The case studies relate to the company's product or service and advertising situation. The corporate sponsors are often big name companies--past sponsors have included Coca Cola, JC Penney, State Farm, and Nissan. Within each school's team, students are then responsible for researching, developing, creating, and pitching an advertising campaign to a panel of judges at a district-level competition.
District competitions are held each spring in 15 districts throughout the U.S. The winners of each district then get to move on to the national-level competition and pitch their advertising campaigns to judges and the executives of the sponsor company. We're wishing the best of luck to Chariot when they compete at Nationals in June. Way to represent the University of Minnesota!
Getting involved at the U of M
Joining a student group can be one of the best ways to make your college experience a great one. If you're interested in advertising, joining Chariot can help you make friends and connections with other advertising and marketing students, network with professionals, gain relevant advertising experience, and make a difference in the advertising strategies of real companies!
Chariot doesn't only limit its members to students majoring in advertising. The club currently has students interested in marketing and graphic design as well. If you think you'd be interested in joining Chariot, you should definitely check out their website at http://umnsac.com or email them at firstname.lastname@example.org.