La Russa Pulls Twitter Lawsuit

Tony La Russa, manager for the St. Louis Cardinals, has dropped his messy lawsuit against Twitter.  La Russa filed suit over an impersonator who tweeted under the name TonyLaRussa and used his picture, charging that imposter was "tastelessly using his name and image" and damaging La Russa's trademark rights to his name. 

Could this failed attempt at a lawsuit encourage even more Twitter users to impersonate celebrities? 

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