http://blog.lib.umn.edu/bullwink/writing/ a Communicator's Forum salon en-us 2009-10-02T10:15:37-06:00 http://blog.lib.umn.edu/bullwink/writing/195064.html I quit my job with CEHD back in January. If you want to read about that you can find a few notes at http://honey.delobi.us/2009/01/my-wanton-act-of-optimism/. My mother became very ill and was hospitalized three times and so it was a good... bullwink 2009-10-02T10:15:37-06:00 http://blog.lib.umn.edu/bullwink/writing/175032.html I've used tinyurl.com and snurl.com for many years and have been happy with their service. But having just read Analysis: Which URL Shortening Service Should You Use?, I think I might rethink this. First of all, if I still had... URLs bullwink 2009-04-06T10:00:23-06:00 http://blog.lib.umn.edu/bullwink/writing/137605.html Now to get people to create these for our funds! How, how, how?... Social Media bullwink 2008-08-04T12:33:38-06:00 http://blog.lib.umn.edu/bullwink/writing/121570.html I've been playing with Ning, Gather, and other social media sites. You can come join me if you like. I've added a couple of widgets to my sidebar. Scroll down and you'll see them on the left. They are simply... Social Media bullwink 2008-04-07T11:23:25-06:00 http://blog.lib.umn.edu/bullwink/writing/110047.html MySpace's portal for colleges and universities (How) Should higher ed institutions use MySpace? Get answers from the higher ed MySpace advocate: Heather Mansfield, Web editor at Drury University MySpace Best & Worst Practices... Social Media bullwink 2008-02-13T11:18:57-06:00 http://blog.lib.umn.edu/bullwink/writing/110044.html Go read Turn Usable Content into Winning Content. Here is someone talking about both brand and language, about both brand and usability, and about emotion.... Content bullwink 2008-02-13T11:15:29-06:00 http://blog.lib.umn.edu/bullwink/writing/106579.html Spying On Your Paid Search Competitors refers to several tools that allow for competitive analysis even if you don't pay for search terms. They are Compete Alexa SpyFu.com I ran a Spyfu search to see how we show up for... Search engine optimization bullwink 2008-01-30T09:34:16-06:00 http://blog.lib.umn.edu/bullwink/writing/105615.html When many of us think social media we think Facebook and MySpace and YouTube. It also includes other tools and platforms that allow for interaction. It doesn't only have to be "social" conversation. It includes bookmarking adn content sharing tools... Social Media bullwink 2008-01-27T15:50:34-06:00 http://blog.lib.umn.edu/bullwink/writing/065045.html While most prospect students will find out the most about your programs through your Web site, you hope they'll hear good things through the "word on the street" and their interactions with program representatives. Here are a few ideas for... Strategies bullwink 2007-01-24T13:46:05-06:00 http://blog.lib.umn.edu/bullwink/writing/064824.html I found McGovern's "Words that work: search words versus website words" article interesting. Choosing the words we use to describe our content can be tricky. We need to use common terms in order to be found by search engines users... bullwink 2007-01-23T10:01:26-06:00 http://blog.lib.umn.edu/bullwink/writing/064430.html We won a 2003 Gold Award for our newsletter. That newsletter is no longer in print. I'll be candid and confess that our new electronic newsletter for our college is not as popular as we think it should be. I'm... e-mail bullwink 2007-01-19T14:13:36-06:00 http://blog.lib.umn.edu/bullwink/writing/064330.html Now that you've got a solid sense of your program, your students, and your priorities, let's look at how prospective students might find out about you. In this issue of the blog I'll look just at online searches. Internet search:... Strategies bullwink 2007-01-18T15:02:11-06:00 http://blog.lib.umn.edu/bullwink/writing/064084.html First of all, subscribe to Quicktakes. It's worth it. Strategy is not about doing more or doing better. It is not about being excellent (whatever that means). It is about being different. Let me try this from another direction. If... Strategies bullwink 2007-01-16T17:00:25-06:00 http://blog.lib.umn.edu/bullwink/writing/063431.html I've been thinking a lot about how to help academic departments promote their programs. It seems to have been on the mind of many faculty this fall. I'm considering making a presentation for people in our college, but first thought... Strategies bullwink 2007-01-04T14:55:43-06:00 http://blog.lib.umn.edu/bullwink/writing/062201.html Here's an article I don't want to lose track of: How to Create Great HTML Emails with CSS To quote only the summary... General Do's and Don't's for HTML/CSS Emails To wrap up, here are some do's and don't's: Do... e-mail bullwink 2006-12-08T16:47:14-06:00