While searching blogs, I stumbled across one that was owned by Vector Art. It is an online resource for digital illustrators, graphic designers and flash artists. It's purpose is to offer free resources to the creative community. On Vector Blog you can find tutorials on how to create clip art and to improve your digital drawing skills. It is a blog where artists post their digital drawings, logos and clippings from around the world.
What drew my attention was that there are several blog entries about logo making. It has a tutorial that shows you the steps of brainstorming to bringing it to become an actual peice of art. I believe that logo making would be a great thing to incorperate into a class room. It would teach students about the advertisment world of art and give them an idea of how logos are made up to draw your attention to the product and make it look appealing.
I was thinking that It would be a great interductory to designing your own images using adobe. The student would come up with their own logo, it could be their interest, their name, the way they look, anything that represents them. After showing them different logos, how they have transformed over the years, and explaining how much art work and planning goes into advertisment, I would have them start sketching their ideas. I would have the students pick out their top 3 and elaberate on those and then finally decide on a logo they liked. After that they would learn how to use tool in Photo Shop or Illustrator and design their logo.
Having them print out their logos and art work around the room would look really neat. I am sure they would all be very different and represent each kid. They would have gotten an idea of what goes into making a logo and it would bring digital art to everday life for them.
http://vector-art.blogspot.com/
The following were some neat logo Ideas from the website.
Some logos are always changing. Here is a video I thought was a good example of that.
"Vector Art Best Things in Life Are Free." Vector Art - A Digital Illustration Blog. Vector
Art. Web. 25 Oct. 2011.
This would be a great lesson for either middle school or high school students. You should look up more lesson plans to see how other teachers incorporate teaching logos in the classroom. There is a lot of information out there on this. There is also an interesting interview with Paul Rand who is a graphic designer who made did work for IBM, ABC, UPS, and many more. Here is the link to his site.
http://www.paul-rand.com/
http://www.paul-rand.com/site/identity/