Photo by Courtesy of the NSAC team
Members of the 2007 award-winning National Student Advertising Competition (NSAC) team were the featured guests at the American Advertising Federation's fall 2007 conference, "Discovering Today's Advertising Talent," held in New York City on Sept. 25, 2007. Google, Inc. hosted a program that demonstrated the extraordinary strength of the NSAC and featured testimonials from past and present corporate sponsors of the competition. The Minnesota team presented its "Together" campaign, which was praised for its thorough analysis and creative strategy. Their presentation illustrated well-prepared NSAC team members are ready for entry into the world of advertising Andrea Brown, director, strategic media planning, Coca-Cola North America, said of the team's effort, "The University of Minnesota team presented a campaign that is dynamic, creative and inspiring. It is a campaign that is clearly Coca-Cola."
Risdall Advertising continues Intern-for-a-Day program
Risdall Advertising Agency hosted 25 SJMC students for its innovative Intern-for-a-Day program on Dec. 7, 2007. The day-long event included an agency tour, brainstorming sessions, individual mentor meetings and presentations from industry leaders. The students showed sharp insights during the brainstorming sessions, where they were given scenarios from actual Risdall clients. Rose McKinney, president of Risdall McKinney Public Relations, spoke to the interns about career paths in advertising and public relations, and what to expect as they begin their job search. Jim Sandstrom, president of Risdall Sandstrom Media Works, and Josh Dahmes, vice president of Risdall Online Marketing, gave insights into new media and the ever-changing trends in advertising. John Risdall, chairman, and Tom Wilson, president, lead agency tours and spoke on agency culture.