This is the lead that I have chosen to analyze:
LYNN HAVEN, Fla. - A Florida man has been arrested for allegedly hacking to death a Connecticut man and eating the victim's eye and part of his brain, police said Wednesday.
The full story here: KARE 11
I think that this lead was successful because it used the strength of the story to get readers more interested. The only real news elements to this story are emotion and novelty. It is not every day that a murderer eats the brain or eyes of their victim. Also, leads like this suggest that the story will be complex and complicated, which it was. The main aspects of the story are all included in the lead.
Who: A Florida man
What: was arrested
Why: For murdering and cannibalizing a man
The who and what were general while the why was the most important part of the lead. Since it is taboo in most cultures to consume human body parts, that was the most interesting and news worthy part of the story to showcase.