Chu publishes and presents eye tracking research

Sauman "Sue" Chu (Graphic Design) will present and publish her research in eye tracking technology and news Web sites:

  • "Using eye tracking technology to examine the effectiveness of design elements on news websites" will be published soon in Information Design Journal.

  • Using Eye Tracking Technology to Examine the Effectiveness of Design Elements on News Websites will be presented next month at the Third International Conference on Design Principles and Practices, Berlin.