December 21, 2004

Self-heating lattes on their way

With Wolfgang Puck's name on them. Since he's already broken into the frozen pizza market, what sensible choice for expansion remains? Let me predict the failure of this product, mostly because it's 10oz in size! Starbuck's smallest is 12oz and large is 20oz (Venti means twenty ounces in Italian). Too small. Too dainty. We're Americans! 10oz is about right for our four shots of espresso, not for our milk drinks.

Posted by duver001 at December 21, 2004 12:31 PM