Evaluation can help you make data-driven decisions about what delivery approaches to use. Answer these questions to help get on the right track to gathering useful data:
- What data do you already have on your audience's delivery approach preferences? (Think about attendance at sessions, website clicks, Facebook likes, general feedback from old evaluations, and other possible indicators.)
- Are you trying to figure out if it's worth trying something new, or are you just trying to focus your current delivery approaches?
- If you're interested in trying something new, what delivery approaches can you realistically execute?
- From what sample population do you need to collect data in order to get useful information?
The answers to these questions should help direct your evaluation efforts.
A survey is one way to gather data on your audience's delivery approach preferences. Below are some sample questions. Depending on your needs, they can be asked as part of a larger needs assessment or can be added on to the end-of-workshop surveys you're already using:
How likely are you to use a Facebook page as a method of staying up-to-date on [identify topic]?
Extremely likely | Very likely | Somewhat likely | Rather unlikely | Extremely unlikely
If you were to use the University of Minnesota Extension's website to find information on ______ [identify topic], how would you prefer to learn about it? Check your top three preferences.
- Written text
- Pictures and diagrams
- A 3-5 minute video
- A blog
- An online presentation
- Interactive tools
- An opportunity to email an expert
What part of today's workshop did you find most useful?
- The PowerPoint presentation
- Watching the demonstration
- Practicing the skills that were taught
- Discussing [identify topic] in small groups
- Listening to a peer talk about their experience
If you were to seek information on [identify topic] again, how would you do it? Check your top 3 ways.
- Attending another workshop
- Watching an online webinar
- Looking at University of Minnesota Extension's website
- Looking at other websites (not UMN Extension)
- Reading printed materials
- Calling an Extension professional
- Consulting an employee of a local store
- Asking a friend
- Other: ___________________
-Whitney Meredith, evaluation specialist