Encoding/Decoding DQ

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In this article by Stuart Hall, he talked about how iconic messages can be read as being natural. With television it brings many elements together and I was wondering why you think that happens? With almost every linguist word we associate a visual meaning and visual sign, so why does he say it only happens with iconic words? Why don't all the words we know associate with a visual sign and possess some of the properties that linguistic sign has?

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This page contains a single entry by weis0673 published on September 23, 2012 9:57 AM.

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