I checked the University's branding site and the section on social media. I didn't read anything explicit about twitter hashtags but judging from the University's News Service feed, the convention has settled on #umn.
Jennifer is tasked with developing a hashtag or combination of hashtags that will isolate our stuff. GPSers on Twitter or Instagram or Yammer or similar media should use these tags when sharing GPS-related content. Then we have a hook by which we can stream that content onto our intranet.
I will work on the staff directory portion of the site.
Eventually, we'll develop a governance plan.
And come up with a clever name and reserve that z.umn.edu short url.