Stay up late, and turn on the television. You will find nothing but infomercials trying to sell "gods-gift" to get the body you've always wanted. For an easy payment of $29.95, you can buy this handheld machine that is guaranteed to make you skinnier in just 6 minutes a day. Maybe you have seen this one... http://www.youtube.com/watch?v=xbsSeVr5NSI. The commercial tries to fool you into thinking that lifting real weights are ineffective. Quite the contrary! You need to lift weights or have some form of resistance that stress the muscles just enough for there to be results. Even if you're an old, old lady, the resistance of the 2.5 lbs. model for women and the 5 lbs. version for men is not going to be enough weight.
Could this be an example of ruling out a rival hypothesis? Can we believe that the people who lost weight using the Shake Weight didn't work out other than shaking plastic? Diet and nutrition are the important factors in weight loss. By watching what you eat, you are much more likely to see a difference in your arms and the rest of our body. The fact is, without diet and a regular exercise routine that includes weights and cardio, you're never going to see extreme results, period. The people who received positive results from the Shake Weight must have watching what they were eating and working out regularly
We all need to pay attention and watch out for these kinds of scams. To do this, simple common sense is needed. When we see that results are "scientifically proven" in infomercials, we need to ask ourselves; "are there any other variables that the commercial isn't mentioning?" The results of the weight loss could be due to the fact that the people who showed results using the product also dieted and exercised. If we don't use common sense to avoid purchasing these scams, our wallets will soon be empty and our houses will be cluttered with useless products.

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