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Advisers play unseen role in elections

Larry Jacobs describes the characteristics of an effective campaign advisor.

"The strategies and tactics have become much more sophisticated," Jacobs said. "There's a much higher level of competitiveness and the kind of threshold of hard-hitting personal attacks that has been exceeded many times. You look at what used to shock, and it looks like kid's play today."

Minnesota Daily
April 25, 2012

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Hubert H. Humphrey Institute of Public Affairs