For this analysis, I compared the websites for the Pioneer Press and the Star Tribune. I noticed that each uses quite similar multimedia options.
Each website has a lot pictures and videos. Each website also has ways for readers to further connect with the news outlet through Twitter, Facebook, and by subscribing to RSS feeds.
A video can complement a news story by providing an even more in-depth look at a topic. For example, if the story was covering court proceedings, the video might show a press conference with one of the attorneys. So instead of simply re-telling the content of the story in video format, the video serves to enhance the reader's/viewer's understanding of the issue. It serves to help the viewer think about the issue in terms of the "big picture."
The writing in the news stories on each website is a lot more formal than that of Facebook or Twitter. The language especially makes a difference on the news outlet's Twitter feed because a tweet can only contain 140 characters. Economy of language is incredibly important when it comes to news writing, and nowhere is that more evident than in a Twitter feed.