Analysis: News lead reveals the essence in story about stadium at Metrodome site

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Star Tribune reporter approached his news lead with 3 Ws - who, when and what - in the story on stadium at Metrodome site.

The reporter succeeded in highlighting the essence of the story with one sentence in the news lead, providing readers with the outcome of the negotiation on the new stadium site while withholding the content of the discussion. Readers, on first glance, knew that Minnesota Vikings owner Zygi Wilf expressed optimism in agreeing on a new stadium at the Metrodome site. They also knew, from the news lead, the Vikings were still fighting for the stadium to be built in Ramsey Country.

Details of the negotiation - the participating parties, the budget plan the Legislature planned to implant on the project, why the Arden Hills plan was still on hold - were not revealed until subsequent paragraphs. The news lead aroused readers with interest in the Vikings to read the entire report, which reported a more detailed outcome of the negotiation.

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Nice work on the blog, Veronica. Keep it up.

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This page contains a single entry by Veronica Ho published on January 29, 2012 11:37 AM.

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