Before beginning the exercise, I had a long romp with my dogs in the yard. Tennis balls, sticks, old shoes, and two streaking Golden Retrievers were involved. I was in a playful, but slightly tuckered-out mood when I began idea generation.
I generated (in a couple of sessions) the map below on the theme: Winter
A major subtheme is the dogs in winter: how to keep them well, how to keep me in one piece, etc. Second would be Writing, a principle activity in winter. Third, legislation. Not very good for creating products I'm afraid. I'm more about actions and ideas.
One product idea: Easy on dog booties
They gather around the paw, rather than having to pull them over. I think this would be less struggle for the dog, and therefore help the owner.
Second product idea: Make Minneapolis a dog-safe city. Ban use of chemicals for sidewalk (and lawn) treatment that harm pets. If not banned, require safe and visible signage. Reduce license cost to encourage more licensing.
A "Backpack Cover" that can be deployed when it rains.
This would attach to the straps with velcro. Waterproof or -resistant material. Unzip to cover backpack when it rains. For those of us who resist coats and umbrellas, but carry electronics.
A dining club concept...
I envision this as a subscription or package type service designed to allow less adventurous eaters to explore all of the wonderful foods available in our community. First, various restauranteurs would be approached regarding booking a night for a party of 10 to 12. The evening would include an ethnic menu, (with expert guidance on ingredients and how to eat), entertainment (cultural music or dance), perhaps a multi-media tour, and a coupon to return for a reduced price meal on another occasion. These would be scheduled approx. 1/month (more if it is popular). Marketing would be to sell packages of 1, 3, 6, or 12 evenings (with price reductions) Transportation could be optional.
A pet gym (primarily safe exercise environment):
Provide 24 hour, key card access to a gym facility with treadmills, covered (or at least well shoveled) walking track, and possibly a lap pool. Envision offering other services including pet nutritionist.
Canine Condos placed outside of malls and grocery stores; theaters.
I like to walk my guys to the store or when I go shopping. Since we have a dogphobic society, I have to tie them up outside. Not cool as I've seen dogs teased, fed foods they can't tolerate, etc. My condos would be like bike lockers... rent by the hour, water, heat (or A/C) provided, etc. Could even provide an option for monitoring via smartphone while you are away.
Matching service... places and people who want to exercise dogs with dogs (& their masters) who have challenges getting them enough exercise.
Joggers/runners who would like to take a dog along matched with folks who have trouble giving their pets enough exercise. (I.e., Me - I walk my 18 mo. old Golden Retriever 3 times a day most days, but I can only walk. He wants to R-U-N! I know there are others in similar situations or older people who can't get out much in the winter.) Take dogs to senior homes and encourage exercise through taking the dogs for a walk. (Less winter related, but the idea came on... :-) )
Working on other more "producty" ideas.