I think this article is very interesting. Its interesting on how they refer to they're art as graphic art. I like how they're advertisements have a more artistic side to it. Unlike all ads that are produced in United States where the concept of ad needs to be figured out in 5 to 10 seconds. In the article they talk about how in Iran, they have a few billboards that they want to viewer to get the concept in a few seconds. Which is almost the complete opposite of the United States. I never really thought about how graphic design would be perceived in different countries.
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I really enjoyed this reading. I always struggle with two design elements when I start a project. Font and Color. I liked how they listed out different colors and then Associated with, Positive, and Negative for each color. That is a useful tool to have when starting a project.