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American Airlines Gender-Specific Search

Remember our Week 4 discussion about gender on the Internet? Take a look at this, via The Consumerist:

American Airlines Gender-Specific Searches

When I clicked over to AA’s Women Travelers Connected today, the searches no longer looked like the one pictured on the left. Perhaps enough women wrote in to tell them that um, we kinda like having tools.

Posted by Krista on April 12, 2007 1:24 PM |

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Comments

Man, that was funny. I was getting very tired of pink tennis shoe details in the 80s and 90s until the marketplace kind of figured that out.

I also like how women don't need or want discounts. RJNC

Posted by: Ramonac | April 12, 2007 6:22 PM

Now the real question is who designed the different sites; a man or a woman....

Mike

Posted by: md2506 | April 13, 2007 4:58 PM

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