by Brenda Senger '14, Communications Assistant
Many social media sites make it easy to share every last detail of your personal life with the entire world, but haven't you ever wanted to share one passion, idea, or common interest with a specific group of people? The customizability of Google+'s Circles and Communities make that possible.
Google+ Circles allow users to categorize friends, co-workers, and family into separate circles. Users can either post publicly or post to a specific group of people. This is a great function because it provides the option of maintaining a professional presence among co-workers and a social presence with friends. An education-based example of this might be organizing contacts (students) into different classes or sections.
Google+ Communities are broken down into two categories, public and private. Public communities range from Coffee to Fly Fishing. You can join a community with other Google+ users who are interested in that same topics. (Like, eLearning, perhaps?) You can also create your own private community using an invite-only process. For example, private communities could be used for a niche research interest or in-class activity.
Whether you are posting to the world or a selective group of users, Google+ gives members an individualized experience and I think it creates a safer, more effective way share varying kinds of content.