The viewership for the Academy Awards have increased over the past few years, but the Academy is still looking to increase their viewership by attracting a new generation of viewers.
The Academy of Motion Picture Arts and Sciences have been trying to increase younger viewership by employing two younger hosts, Anne Hathaway and James Franco, as well as increasing the number of best picture nominees from five to 10, the Wall Street Journal reported.
The 83rd annual ceremony on Sunday night will probably be boosted by an increase in awards show viewership helped by twitter and iPod applications.
Another help with younger generation viewership is blockbusters like "Inception" and "Toy Story 3" up for best picture, though ABC News, along with most other news outlets, are predicting a win for "The King's Speech."
Other changes for the Oscars may include moving the date of the ceremony and, possibly, internet voting for the Academy members.