Have you ever wondered how the large radio stations determine which songs get played and which don't? There are huge stars that will always have their new singles played, but what about everyone else? Just like in any other industry, money talks. It is well known that radio stations take payoffs from promoters to play their singles. The fees per “spin” are paid to program directors (or whoever controls the station’s programming) in cash or money orders. The promoter will ask the person at the station how many CDs they need. Obviously, the station would only need one CD to play the song, but in this case a CD is a one hundred dollar fee. The money can also be transferred through a promotion company (called a quarterback) to make it more difficult to follow the cash trail. A person taking payments can make up to $300,000 in untaxed income. This is extremely unethical and keeps independent music from having an opportunity to be on the radio. This illegal behavior allows big labels to easily promote their new artists to the public and continue to be a dominant force in the music industry.
Posted by lars1396 at May 31, 2005 3:34 PMThis is very sad. Have there been any attempts to regulate or stop this?
Posted by: Lindsey Johnson at May 31, 2005 4:51 PMYup yup yup...it's a huge problem. You should, if you have not already, write up a post about the monopolizing of media, ie: clear channel. I think they cause a lot of problems for radio too
Posted by: Sylvie Thao at May 31, 2005 4:53 PMIt's a shame that people do this. A lot of vvery talented performers end up going unoticed because of things like this...
Posted by: Kyle C. at June 1, 2005 1:48 PMThe Slate article that you linked to claims that Payola is much more prevalent in "Urban Music" than in other genres, where "payoffs" have been institutionalized in corporate terms, and are therefore legal, if not ethical. An individual taking bribes to play music is not only unethical, but illegal. Have you read about the original "Payola" scandal of 50's radio?
Posted by: Tim G. at June 1, 2005 3:12 PMI was happy to find it!
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