"Content ripping free from its page"
Chris Brogan wrote up an excellent article on how Yahoo! plans to use its search technology to index your microformatted content.
This means Yahoo! searches might return more concise and more useful data. This could mean that on-site advertising will be less profitable.
Chris Brogan says this so well:
If you look at this as an opportunity, you can see all kinds of ways that having quality microcontent, using appropriate microformats would be a great way to deliver portable value that might catapult you ahead of other previous search efforts.
From Michael Arrington
They are saying that they will support a number of microformats at the start: hCard, hCalendar, hReview, hAtom and XFN. They will support vocabulary components from Dublin Core, Creative Commons, FOAF, GeoRSS, MediaRSS, and others.
This is a good sign that microformats are the way of the future. Hop on kids, the bandwagon is rolling!
Via: Chris Brogan
Also: Yahoo! announcement and Blogspotting's article on Yahoo!