I really liked this reading and I agree with their idea of keeping this simple and not complicated. When you trying to make an ad some designers can get caught up on the visual aspect of it and the message can get lost. Keeping things plain and simple may not be the most visually appealing for viewers but it gets the point across fast. Sometimes designers don't even have to change an idea, like the World Wild Life Fund, using a symbol that so many people know world wide is sometimes the best way to get your message across. I also realy liked the Comic Relif, i thought it was a nice change from the typical charity ads. Most charity ads are very sad and try to get you to feel guilt if you don't give to them, but a comical ad is a nice change in pace compared to what you usually, making it stand out more than others.
TrackBack URL: http://blog.lib.umn.edu/cgi-bin/mt-tb.cgi/106304