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November 17, 2006

BMW "Precipice" Ad overview

StudioDaily has an interview with Ben Grossman from the Syndicate, discussing the creation of the BMW "Precipice" advertisement. It's a pretty cool bit of CG, as they had to shoot the commercial during the day, in the dry, but present a commercial which showed the car at night in the rain. Lots of rotoscoping and particle effects ensured, and the end result is pretty impressive.

Posted by Colin McFadden at November 17, 2006 01:07 PM | Tutorials

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