kasi0040: October 2011 Archives

Pavlov's Discoveries

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Classical conditioning, also referred to as Pavlovian conditions is a way of learning in with animals/organisms incur stimuli that illicit an automated response, which they were previously neutral to. Key elements involved in this are, Unconditioned stimulus, Unconditioned response, Conditioned stimulus, Conditioned response. To give some background information, and explain further on how this process works, you should check out this video! http://www.youtube.com/watch?v=Eo7jcI8fAuI&NR=1&feature=fvwp

I myself have had direct experience with classical conditioning. When we got one of my dogs, Brandie, we took her to puppy school. We trained her to sit, shake, 'watch', and other basic behaviors by using the "clicker method". This method involved rewarding the dog with correct behavior with a treat, and by clicking a clicker. Eventually,
Brandie would ween the dog off of the treats and she would respond to the clicker. This tactic initially uses classical conditioning, but eventually uses operant conditioning. It is a practical and useful way to apply Pavlov's discoveries to real life!

For a more fun example, here is a video that a student made for his Intro to Psych class! http://www.youtube.com/watch?v=Eo7jcI8fAuI&NR=1&feature=fvwp
I personally don't think my roommate would appreciate me using classical conditioning on her!

I wonder what other real life ways classical condition is realistically used? Do you have an examples from your life?

Selective Attention - Cocktail Party Effect
by Anna Kasinski

Selective attention allows individuals to select or focus on one process while tuning out others. Donald Broadbent's "filter theory of attention" explains this phenomenon by stating that attention is a "bottleneck through which information passes", which then allows individuals to focus on the important. Related to these phenomena's is the "cocktail party effect". This refers to one's ability to hear something significant or important to them in a conversation that they are not directly involved in. I believe these theories are important because they are evident in our everyday life, and are a good example of how psychology affects people. Most of society would not realize why or how they heard their hometown come up in a conversation across the room. Most of society does not realize why we actually do have selective hearing. But psychology opens up our brains and makes sense of things that we encounter daily. I think that this is one of the most relatable to me, and would be to others as well.

Just the other day, I was eating lunch and I overheard someone talking about an organization I had been involved with in high school, it turns out we had mutual friends and experiences! The lunchroom was a noisy place, and this person was a table away, but because the filter in my brain thought that organization was an important term to me, it recognized this out of the distant conversation. To me, this is fascinating!

The book goes into some details about Selective Attention and the Cocktail Party Effect, but I would like to know more. I would like to see more studies, and how this effect and theory can be applied in areas like business.

Below I have linked to several articles and images for further reading and entertainment! Enjoy!





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