Television is littered with commercials and advertisements that say just about anything to sell a product. While these commercials and advertisements are often successful in capturing our attention, they do little to inform us of their products' actual capabilities. "The Bender Ball" is just one example of such a product. Throughout "The Bender Ball" commercial, testimonials from supposed "actual users" are played. 
The similar, vague responses in each testimonial shown, lead one to question the sincerity in each response. In addition to its questionable testimonials, "The Bender Ball" commercial contains several statistics to further convince the viewers of the effectiveness of their product. One such statistic shown is that "The Bender Ball" is 408% more effective than the "standard crunch." This statistic is presented as a graph (as seen on the left). It claims that the data was collected from a university, but fails to elaborate. In addition, it fails to explain the dynamics of the experiment from which the data was taken, therefore preventing it from being replicated or falsified.
The makers of "The Bender Ball", unfortunately, are not the only advertisers using outlandish claims, unsupported statistics, and exaggerated data to sell their product. Click here to see more humorous infomercials and commercials.
This is yet another example of Pseudoscience in the consumer market. The producers of this Bender Ball need extreme evidence to match extreme claims that they've made.