MMF’s new communications and marketing VP values the power of storytelling
As vice president of communications and marketing for the Minnesota Medical Foundation (MMF), Sarah Youngerman is applying her expertise in new ways but for a familiar cause: health-related research, service, and care at the University of Minnesota. Youngerman, who joined MMF in September, has worked for the University for the last eight years, most recently as director of community and public affairs for the Academic Health Center (AHC).
“My position at MMF offers me exciting new opportunities to advance the University’s message and mission. There are so many outstanding stories highlighting the generosity, leadership, and innovation of people who support the University,” she says.
At the AHC, Youngerman led public relations efforts concerning the University’s biomedical research program, the Mayo Clinic Partnership, and a variety of policy issues at the state and federal level. She came to the University in 2000 as manager of media and public relations for the AHC and in 2004 served as interim director of the University News Service.
“Sarah has already proven to be the right choice for MMF at this very important time. She has a strong track record in public relations and effectively tells the outstanding stories behind the research, faculty, and programs of this University,” says Becky Malkerson, MMF’s president and chief executive officer. “Sarah’s relationships both inside and outside the University are an asset for MMF. I am thrilled to have her on our team.”
Youngerman holds a B.A. in political science and international studies from Macalester College. She earned her master’s degree in strategic management and finance from the University’s Carlson School of Management.