By Mike Munzenrider
Geraldine Ferraro's obituary in The New York Times is a prime example of the Time's standard obituary formula.
It uses a variety of sources, such as past reporting, Ferraro's own statements and work, and a variety of statements from those in the political spotlight.
The lead follows the guidelines of the formula. It's effective because it relays the most important fact about Ferraro's life right off the bat.
The obituary is unlike a resume because it goes into great deal about the 1984 presidential campaign before dealing with Ferraro's life story.
