The effective use of knowledge and data enables smart and strategic decision making, an essential component to advancing the University of Minnesota's mission. A few years ago, the University recognized that to stay competitive with our peer institutions, we needed more robust data management and reporting. As a start, we purchased a new tool that held the promise of vast improvement in data management performance and reporting usability; we called that tool BI. Time and effort went into getting the tool's infrastructure in place and a pilot program was run. You may be wondering what has happened to BI since the pilot.