Assignment #7

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Assignment #7: Idea selection and Pitch

This week's assignment is not the hardest, but definitely the most intimidating. The goal of this week is to determine what idea we are going to run with to pitch in front of a panel of people who will determine whether or not the idea is worthy of investment.

Part 1: Narrowing Down the Choices

This first part starts with the use of a Pugh chart that benchmarks our ideas in comparison to one idea of our choice based on selected criteria, as seen below.

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I chose to use ski slipper bindings as benchmark.
The Taco ski bag scored low for multiple reasons. The wrapping concept of the bag is not innovative. After last week I ran into a ski bag called the Ski Burrito produced by North Face that was just introduced last season. This not only takes out the innovative criteria, but the competitive and unique as well.
The Ski strap idea would be lost in a sea of straps for it does not stand out in the market, although it has market potential.
The glow cup is innovative, unique and a clear need was found from the survey. I don't have the competence to implement the idea, nor could i communicate how it would work. The other worry is if it would stay within the price range of what people would be willing to pay for the amount of technology, motion sensors and touch light features.
The Heat ski suit received the highest score. There is definite interest or need for it, but I would need to put more research into how I would actually implement the idea. At first I thought I'd use spandex, but then realized that the synthetic material my melt when in contact with the heating element. Also, since it would be in a race suit it would be susceptible to being hit by gates, which might break the fine wires needed to keep it flexible enough. How to power it also would be a challenge. The idea needs to be more developed than its current state to move forward.

My pick ended up being the bunny slipper bindings. This idea started out as a joke, but the value was steadily realized. It has learning aspect to it as well as a functionality one.
It's a simple idea that provides a personalization factor to the ski bindings outside of the color, and since the target market would be for skiers from 3-6, the bindings would be grown out of before it would no longer be applicable.

Step 2: Name and sketch

At first I wanted to call them Binding Buddies, but then remembered that the rhyming names were viewed as cheesy. So instead I decided on Growl Bindings.

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the following is my video, note that I do plan on having a better visual than the paper.


My First Project.m4v

Assignment #6

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Assignment #6: Idea Evaluation

The purpose of this assignment was to asses the top 10 ideas from assignment # 5 in the areas of marketability, novel and feasibility.

Part 1: Marketability

To get responses in the most timely manner, I brought hard copies of my survey out to the local ski hill near my home town on Saturday. The wonderful thing about Saturdays is you have a variety of skill levels and reasons for skiing with families, racers, instructors, recreational skiers of various ages all in one place at the same time. Within an hour I had 15 people's feedback on the proposed products that had the most potential from the previous week's assignment. The survey simply asked if the person would buy the product and at what price with an image to display the idea. To see the layout of the survey click the link below.

Product survey.docx

I was surprised at some of the results, such as few were interested in the fishing hole light ring, and at what prices people were willing to pay for such products, some up to $700 for a ski suit with heating elements that could be adjusted.

Survey results

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Product #1: Glow Cup
Yes: 11
No: 4
Av. Price: $10.11


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Product #2: Ice Fishing Ring Light
Yes:2
No:13
Av. Price: $10


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Product #3: Magnetic Jacket
Yes:3
No:12
Av. Price:$36.66


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Product #4: Taco Wrap Ski Bag
Yes:8
No:7
Av. Price:$40.63


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Product #5:Long-Underwear Ski Suit
Yes:5
No:10
Av. Price:$215

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Product #6:Heating Element Ski Suit
Yes:11
No:4
Av. Price: $230.00


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Product #7: Quad-zip Ski Suit
Yes:5
No:9
Av. Price:$208


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Product #8:Christmas Tree Bagging System
Yes:1
No:13
Av. Price: $26

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Product #9: Bunny Slippers
Yes:6
No:7
Av. Price: $26.66

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Product #10: Ski Strap
Yes:8
No:7
Av. Price: $37.85

Top 5 Products
Product #, Name, Vote-Yes, Price

1 Glow Cup 11 $10.11
4 Taco Wrap Ski Bag 8 $40.63
6 Heating Element Ski Suit 11 $230.00
9 Bunny Slippers 6 $26.66
10 Ski Strap 8 $37.85

Part 2: Novel

By using the almighty power of the internet, I researched the state of the art in the market. What kinds of products were out there that were similar to my own top five ideas.

Step One: Benchmark the State of the Art

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There were a lot of glow in the dark products that once they were activated a they would continue to produce light. Most of these products were under $5. There was also battery operated LED cups that ranged from $6-$15, but also would continue to produce light unless the batteries were removed. The higher end items were actually coasters that were motion activated and ranged from $30-$50.There were no touch activated cups, glasses or mugs available to purchase. The Market potential is in touch-activated low and high end glow cups.

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The ski bag market is dominated by soft-sided bags with zippers. I was unable to find any with alternative closing mechanisms. The hard cases had some alternative, but most were over $200 and all of similar design. There are few alternatives that would allow you to keep mittens or gloves on while packing the equipment in it. The market potential lyes within a soft ski bag without a zipper closing mechanism or hard case ski protector with zippers.


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The Market potential is a Alpine ski suit that has adjustable heating elements. Heating elements could only be found in pieces, such as jackets, gloves and socks, not in suits.

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The bindings on the market follow a very traditional design and usually incorporate color choices that don't include black, white or silver. I found only one example of some type of character incorporated into a children's ski binding. The overall form is very much the same. The market potential is found in the area of creating colorful or black and white character formed bindings.

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The Market Potential in this case is in creating a low-end cushioned strap for carrying skies.


Step2: Patent Search

1. Patent # RE33285
Kunen
July 31, 1990

4. Patent # 5758770
Moneta
June 2, 1998

6. Patent # 7816632
Bourke III
October 19, 2010

9. Patent # 7201392
King
April 10, 2007

10. Patent # 5383587
Carpenter
Jan 24 1995



Part 3: Feasibility

The final part of this assignment was to find the manufacturing cost and noting what would be the most difficult about the making the design.

Glow Cup
Materials: Polymide and steal
Material Cost: P:$1/lb S:$0.36/lb
Weight:1 lbs.
Manufactured cost: $0.68
Concerns: Making the cup actually tight up at the slightest touch, similar to touch lamps, while keeping it light and won't electrocute the user as it experiences wear and tear.


Taco Ski Bag
Materials: Leather
Material Cost: $12/lb
Weight: 4 lbs.
Manufactured cost: $96
Concerns: Making the ski bag affordable while at the same time durable using organic materials.


Heated Ski Suit
Materials: Spandex and Copper
Material Cost: S: $4.53/lb C: $3.01/lb
Weight: 4 lbs.
Manufactured cost: $32.20
Concerns: Keeping the heating coils flexible enough so that it doesn't restrict the racer's movement. Also, to have enough coils to keep the skier warm as well as a power source.


Bunny Slipper Bindings
Materials: Polycarbonate and steal
Material cost: P: $2.00/lb S: $0.36/lb
Weight: 3.3 lbs.
Manufactured Cost: $7.44
Concerns: To design the bindings in such a way that would promote the learning of children while maintaining the function and safety of the traditional binding design.


Ski Strap
Materials: Nylon, polycarbonate, and steal
Material Cost: N: $3.00/lb P: $2.00/lb S: $0.36/lb
Weight: 1.25 lbs.
Manufactured Cost: $3.64
Concerns: To create a quality product while keeping costs down. There are many different kinds of straps on the market, so trying to get this one to stand out against all of them.

Assignment #5

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Assignment #5 Structured Idea Generation

This weeks assignment require for a more organized method of idea generation using different structured Techniques.

Part 1: Applying SCAMMPERR

SCAMMPERR is a way to build on pre-existing ideas. It stands for Substitution, Combine, Adapt, Modify, Magnify, Put to Other Use, Eliminate, Reverse, and Rearrange. I applied SCAMMPERR to my first problem statement of rethinking the racing ski suit.

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The following are the best from each application of SCAMMPERR.

Substitute: Trading out materials

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Combine: Take two pieces of apparel and make them one

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Adapt: Use heating implements to increase and decrease temperature as weather changes.

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Magnify: Mesh is like a close up weave of textile. Only increase coverage over more temperature sensitive areas.

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Modify: Change to not only cling, but modify the material from spandex to a plastic to make it wind-proof

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Put to Other Use: Two uses one suit

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Eliminate: By eliminating the majority of the elastic, flexibility will improve since there won't be a snap back to the least resistance position

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Rearrange: Removing the zipper from center front to both side and on shoulders makes it easier to get into and out of.

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Reverse: Detachable segments allow one to trade out for warmer material if needed.

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Part 2: Using TRIZ

TRIZ is short for Theory of Inventive Problem Solving that abstracts the problem into contradictions that fit within 39 parameters. I applied ski transportation to TRIZ.

Step 1: Finding the contradictions

Ski transportation could be broken down into 2 parameters
-33 ease of operation
-30 external harm effects the object

Step 2: Finding the Numbers in the contradiction matrix

Looking at 30 and 33 the following numbers resulted: 2, 25, 28, 39

Step 3: Applying the Principles

2: Taking out
- Separate an interfering part or property from an object, or single out the only necessary part of an object

Results: At first this was hard to apply since examples were based on machines, but after thinking about the most difficult part of skies to get in current cases ideas about disassembling the ski or snap on bindings resulted.

25:Self Service
-Make an object serve itself by performing auxiliary helpful functions
Results: Christmas tree bagging applied to skies

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28: Mechanics Substitution
- Replace a mechanical means with a sensory means
Result: Lick-and-Stick Skies

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-Use electric, magnetic and electromagnetic fields to interact with the object
Result:
Magnetic clasps on ski bag or case.

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Part 3: Applying Silly ideas

All the highly rated ideas from assignment 4: Blue Sky Idea Generation were already feasible products.

Part 4: The Most Potential

Out of all the weeks and problems we were to pick 10 ideas that were novel, feasible, and useful. Here are the ones with the most potential.

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When you are trying to find your cup at night without spilling or disturbing your partner.


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For those who don't have ice houses, but still want to fish at night. Same circumference as ogger so that it is impossible to fall down the hole.


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Magnet lined jacket with magnetized skies would allow skier to attach equipment to back without difficulty of straps and reduces time spent putting it in bags.


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Tortilla shell like bag allow to owner to wrap skies rather than try to use zippers or snow-filled velcro.


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Combine: Take two pieces of apparel and make them one

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Adapt: Use heating implements to increase and decrease temperature as weather changes.


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Rearrange: Removing the zipper from center front to both side and on shoulders makes it easier to get into and out of.


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Make a self-service machine that would bag skies like a christmas tree

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A Children's bag (ages 3-6) that would teach kids to how to put their equipment away by applying the slip-in concept of slippers

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To modify the body of the ski to have a hole in the front and a slot in the back that a strap could quickly be attached to.

Assignment #4

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Assignment #4: Brainstorming and Blue Sky Ideation

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This weeks assignment was more of a challenge than anything. Trying to convince people that brainstorming can be fun is a lot harder than I would have expected. Previous experiences has given them a very negative attitude due to productivity loss factors, such as idea blocking or evaluation apprehension. I had to convince some to come by luring them with free food or favors.

Our task was to find solutions by new product ideas for:

A: How might we increase the ability to be flexible and range of motion while skiing?

B: How might we make transporting skies easier so one does not need assistance or need to remove ones gloves to do it?

My brainstorming group consisted of my two roommates, my mom (whom I bribed with ice cream), an medical student, and me.

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Step 1: Getting the Gears Turning

As a warm up game we played Spin Draw, a collaborative drawing game that everyone is working on one drawing together where at any point the drawing could be turned to work on someone else's area. Each drawing had a four minute time constraint and the rules were it had to be cohesive and no one could talk. The first was completely open-ended. The second had a theme of murder weapons.

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Step 2: Brainstorming

Free Form methods and Associative techniques were used for brainstorming. Each person received a pad of post-its, purple orange or yellow. It was run very similar to class where we would draw an idea, share it with the group and place it on the wall. Some people were not as confident in their drawing skills so writing ideas was allowed.

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Many of the Ideas were random at first so I had to backtrack and explain that randomness does not mean creative, and the novel, feasible and desirability factors. This slowed the idea generation quite a bit. Idea generation slowed multiple times so different perspectives were suggested such as

a. How would 007 deal with this issue?
b. How would this affect a 5-year-old?
c. What is the worst product you could make for this issue?
d. How would a hitchhiker deal with this problem?



Step 3: Organizing the Mess

The Brainstorming session started late, and since some had an hour drive home or homework, the sorting and labeling of ideas was left to me. We voted via Skype conversations.

A. How might we increase the ability to be flexible and range of motion while skiing?

IPM(Ideas/min): 3.2

Major Categories
*Warm-up Stations on Hill
*Impact Apparel
*Ski Position
*Minimized Materials
*Heating Implements
*Trapped Air
*Technology
*Textile Assembly and Materials
*Vague/unhelpful

Unfortunately the last group was needed because of the random vs. creative factor.

The Best Ideas for Prompt A


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Me:
Dance Routine Skiing allows people to wear less clothes which increases range of motion and flexibility as a result of less material and movements of dance.

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Mom:
One piece of clothing so athletes don't have to carry as much apparel and minimizes bulk.

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Me:
Centralizing the sun's light and warmth toward skier's body.

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Me:
Heated Skies that would allow heat to rise from toes up. Also would melt snow slightly to make one go faster down hill.

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Roommate:
Heat gauges allow you to adjust temperature without removing layers.


B: How might we make transporting skies easier so one does not need assistance or need to remove ones gloves to do it?

IPM: 2.8 (Probably lessened due to removal of random factor)

Major Categories

*Protective fluid Applications
*Folding Skies
*Containers
*Hand Skies
*Apparel
*Multipurpose
*Materials
*Magnetic Skies
*Car and Ski Hill Applications
*Wrapping
*Flex Skies

Best Ideas for Prompt B

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Me:
Suction-cupped gloves allow for easier pick-up capabilities so one doesn't have to remove gloves.

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Medical Student:
Skies that turn into snow shoes allows a hands-free carrying method.

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Medical Student:
Magnet lined jacket with magnetized skies would allow skier to attach equipment to back without difficulty of straps and reduces time spent putting it in bags.

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Roommate:
Tortilla shell like bag allow to owner to wrap skies rather than try to use zippers or snow-filled velcro.

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Medical Student:
Ski detachment devices at bottom of hills would not require skiers to any longer buy their own equipment and would no longer have to worry about transporting them.

Assignment #3

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Finding the Need

My sub-theme from the winter mind map was skiing, an outdoor activity that originated in Norway where people strapped boards to their feet and stood as they slid down hill. Though the sport has been around for more than 4000 years, it continues to evolve and change still at an annual rate. How? By finding the need of it's present and future users.

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Step One: Asking for the Right Things: Interviewing Current Users

After completing the required readings, I created a standard set of questions to get the conversation going and get the stories to flow. These questions were intended to me vague to leave room for additional questioning based on the response to the question.

Questions:
What is your years of experience with skiing?
What equipment is required?
What is the weather like when you engage in this activity?
Tell me about an average trip skiing?

Angela is a 17 ski instructor at a local ski hill in central Minnesota and Alpine racer with 14 years of skiing experience. She is a state competitor for her local high school team. During a normal ski season she skies 6 nights a week between work and practice.

Interview Highlights
Angela discussed her experiences as a slalom ski instructor for children ages 4-8 with setting up courses for giant slalom and alpine. She noted that when trying to teach kids how to read a course that kids that age often have a hard time understanding what is meant to be high, low, early on a gate and to what extent on that particular course. Previous attempts included putting windshield wiper fluid lines along the course, but this is to no use at night. Students are also developing coordination skills and often have troubles rolling their skies in time. As a racer, Angela herself has trouble even with all her experience to have the reaction time in her legs and abdominal muscles to make the turns. She experiences difficulty transporting her equipment the current case she has, which requires her not only to remove her gloves, but also the assistance of another person to get everything in. Ski equipment is not allowed in lodges and it is often late at night and cold when she has to put her equipment away. Lastly, Angela discussed her dislike for the amount of layers of clothing required for participation. Her ski suit in particular often requires assistance in removal as well as her boots.

Side notes: Angela tilted feet and leaned from one side to another when talking about rolling of skies. She also mocked holding poles out in front of her, but all while she was sitting. Since she was under 18 she was not allowed by her parents to have video or a photo taken.

Maddie Edwards

Maddie is a 23 year old college student who has 12 years of skiing experience, but has not skied in the last 8 years due to converting to snowboarding.

Interview Highlights

First thing I had Maddie Do is draw what skiing was and things to be careful of when doing it. She ended up going with downhill skiing and listed "hazards".

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Maddie often referred back to cold when talking about skiing. She noted the optimal day for the activity was 30 degrees fahrenheit, plenty of snow, not icy, and no wind. Without wind the snow stays in place at the top of the hill where it is more usually more windy which exposes the ice layer underneath. This leads to people to fall more at the steepest area.
As far a clothing, one wears everything to the ski hill, all layers no bags. This is due to the inability to leave things on tables or in cubbies due to theft and the lockers being too expensive. One would wear a sweatshirt and jacket rather than 2 sweatshirts, one never doubles up on the same kind of clothing that produces the same warmth results, instead just wear a warmer product. She says if she isn't warm, she doesn't go, but if you have too many clothes on it restricts movement and flexibility, which is irritable as a result. She noted that skiing was more for all ages compared to snowboarding and was to be done with family, friends or by oneself.

Side notes: Maddie was not as open to answering questions or telling stories which made it difficult to get usable information. She continually asked for examples of what I meant instead of relying on her own interpretation.

Elwin Brewer

Elwin was a 51 year old man who had worked as a lift operator, ski instructor, snow maker, and racer. He had been skiing since he was 8 or 9 giving him over 40 years of experience. He had also been a racer in high school for alpine racing.

Interview Highlights

Elwin discussed that in his time, ski equipment has evolved dramatically. He had started out with wooden skies, some of which he would make himself for when he was out trick-skiing. These would be shorter, about 2.5 ft long, which would allow him to move as though he were iceskating down the slopes. Boots have evolved from leather to plastic to fiber glass, but noted that boot design hasn't altered much since the the 1970's. Skies have changed more than boots going from extremely long to more precise parabolic skies. Over the years he had experienced many design failures such as delaminated skies and edges, broken skies and boots, snapped poles and broken bindings. The equipment could not hold up to the situations he used them in, such as ski jumping. He noted that even his legs didn't stand up to the abuse, and just this year had to get a full knee replacement. He attributed much of that damage from the hard-pack ski areas make around jump areas, but also the height, distance and speed he would land from. As far as the weather, he had been skiing anywhere from -40 degrees with windchill to 50 degrees. Clothing was to prevent frostbite, that was it. He noted that ski pants and bibs don't allow you to carry a wallet or phone where it is easily accessible. The point of skiing is to have fun, so the any improvement should be made to make skiing more enjoyable, not more work or hassle.

Side Notes: This interview was conducted while the individual was driving so he was unable to draw or act anything out.


Step 2: Observing the activity.

I was unable to observe directly, but I did watch some videos on youtube to get a better idea of what people do when they're skiing.

Alpine skiing: professional Giant Solemn courses designate their lanes with a blue dye of some type. The stance is crouched. The upper body stays center as the legs transfer from side to side. The suit is made of a stretchy cling material. Ski edges are used more than the whole bottom surface of the ski due to the angle of the ski that lifts the outer edge off the ground when carving. Alpine skiing is about agility and is the most technical type of skiing requiring precision and speed with no room for error. The use poles called gates to maneuver around, short ones for training and longer ones for competition.

Recreational Skiing: Young children are often so covered in clothes that they often look like Randy's brother when he is in the snow suit in the movie the christmas story, their arms just stick out. This gives them the appearance of star fish. Parents often follow their children closely. When teaching them, parents put the child between their legs as they teach them how to turn and stop. The child's skies often get stuck underneath the adult's skies. Other parents were shown to use a leash like harness on their kids.
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Trails are usually groomed, orange snow fencing is used to direct people.

Step 3: Market Research

A 2007 study conducted by the National Ski Areas Association in Aspen, Colorado show that the customer base for ski resorts is getting older. The snow riders' average age was 36.6 years old last season, up from 33.2 in the 1997-98 season. There were proportionate drops in younger age groups in skiing, but an increase in the number of snowboarders. The survey also showed that skiers and snowboarders tend to be much wealthier than the overall population and are more likely white. About 61 percent are male. A decade ago, 37 percent of skiers and riders said they would hit the slopes at least 15 times. That jumped to 45 percent last season. The portion of those who said they would visit between four and 14 days dropped.
Another study showed that the age group of 25-30 had the largest amount of people compared all other age groups.


Problem Opportunities

Angela needs a travel container that allows her to easily put her equipment in without the assistance of someone else and that she would be allow to keep he gloves on.

Skiers need apparel that reduces layers, but keeps them warm in varying conditions because layers become bulky and reduce flexibility.

Assignment # 2

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Mind Mapping and Silly Ideas

This week assignment is about humor and play and can be broken down into 3 part; getting into the right stage of mind, associative map making, and idea generation. The second two parts were to be related to the theme of winter.

Part One: Getting the Playful and Creative Mojo Flowing

In order to get in the mood, I took on the task of a lyric rewrite, which is exactly what is sounds like. My song of choice: M.C. Hammer's You Can't Touch This. The theme was based on the experience of people who are not use to the energy of young children. I started with making a list of different scenarios then worked on trading them out with the actual lyrics. The result were as follows:


You Don't Touch This
By Person without kids and now is babysitting

You don't touch this
You don't do that
You don't touch this
You don't do that
You don't touch this

My, my, my nerves are shot so bad
Makes me say "oh, my Lord"
Thank you for blessing me
Without children who act crazily

It's like they know, when you're feeling down
A sickness, headache or cold going round
Mischievous behavior
Boils within children under the age of four

I told you, kid
(you don't do that)
Quit picking your nose and eating it now!
(you don't do that)

Look me in the eyes, kid
(you don't do that)
Listen cause I'm the authority
(you don't touch this)

Fresh Poop paintings, advance
Down the hall, standing about three feet tall
Mini Satins
Running around my feet
Screaming, laughing crying high pitchily

Silence hits, hold on
Heart starts pumping thinking what has
gone wrong
Like this, Like that

Shock strikes the heart turning the corner
Three sets of eyes bigger than quarters
Looking down at ,uh, what they weren't suppose to touch

*sigh, I told you
(You don't touch this)
Why don't you listen, Kid?
(You don't do that)
You are going on a time out , now!
(You don't touch this)

Next thing I know, they've disappeared
Making me sweat, thinking of all that is feared
Now, they know
I'm bringing down the hammer, they
Are not going to show

Step 2: Mapping the Mind's Process

An associative map was to be made with the theme of winter as it's starting point (See image below).

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3 sub-themes that will be expanded on are darkness, naked, and skiing
Step 3: Silly Idea Generation

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Assignment #1

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As part of a creativity experiment, a task was set to create a cookie that no taste bud had ever salivated over, but would soon crave the novel morsel. With such a task one must start with a background, research of what makes a cookie a cookie. As I pondered this adjectives flew through my mind; sweet, salty, round, chewy and so on. Common types included peanut butter, chocolate chip, sugar cookie, and oatmeal raisin. This could not be the only criteria of what made a cookie a cookie so I turned to an authority known for describing things, good old Merriam Webster. The dictionary's definition was as follows,

Cookie: a small, sweet cake typically round, flat and crisp.

If this were the only criteria the possibilities were endless, especially since we could experiment with the flavor, form, texture, cooking process, and presentation. Really this put everything that defined a cookie at risk. Watch out cookie, innovation has arrived. Further research took place and I started looking at different cook books to understand the general anatomy of a cookie before the major reconstructive operation began. A commonality between recipe's of Betty Crocker, Simply Sweet, and Gluten-free Desserts was that there was an 1:1 ratio of butter, white sugar and brown sugar and a 2:5 ration between those and flour.
The criteria for the project were as follows: novel, valuable in the eye of the consumer, feasible, be visually recognizable as a cookie, gluten-free, dairy-free, basic so that they would be easy to make with few specialty ingredients, sweet, moist, and overall an enticing flavor. I recruited reinforcements and had my buddy Ryder help we with flavor idea generation and baking help.

Step One: Creating a Foundation

At first my goal was to create a cookie that was not made from flour. My family has Gluten allergies, which means they very rarely get baked goods that taste even half-way decent. I personally have lactose allergies so the cookies could not use butter, creams or anything of the kind. I was starting from the ground up by starting with mixing my own flour combination. Instead of butter, a soy butter substitute was used. The base consisted of:

3 ½ c. Millet Flour
2/3 c. & 2 TBSP Potato Starch
2/3 c. & 2 TBSP Tapioca Starch
2 ¼ tsp. Xanthan Gum
2 c. soy butter
1 ½ c. white sugar
1 ½ c. packed brown sugar
4 large eggs

Then we turned to our first recipe

#1 Oops Won't do that Again
½ pomegranate squeezed
1 doz. Raspberries
1.2 Haralson Apple
1 tsp. Honey
¾ c. cookie base

mix first 4 ingredients and simmer on stove until majority of moisture has escaped and starts to clump together. Add base and simmer on stove until a thick consistency.

The result after letting it cook for 15 minutes at 325 degrees was that it looked like we had just perform an organ transplant and rabbit livers were lying on cookie sheet.
The taste was horrible. It had a pasty taste that coated your throat and sent your bitter taste receptors off to the point that they identified it as poison and the gag reflex was initiated. The cookie also didn't rise because baking soda had not been added and the soy butter proved to be much too salty. After adding more Tapioca starch and Quoba flour in the attempt to make it sweeter, a test bake was done. We decided that the large batch of base we had made was a hopeless bowl filled vile tasting contents. Back to square one.

Meat Cookie
New Base

½ c. shortening
½ c. white sugar
½ tsp. baking soda
1 tsp. salt
½ c. brown sugar
1 c. 3 TBSP flour
1 egg

This base was tested and cooked without any additional ingredients to ensure that it rose correctly and had good flavor. Since we were using shortening instead of soy butter, salt was added and the resulting cooked base was crisper than the other previous two. We were biting off more than we could chew when setting the criteria of being gluten-free. It was hard enough to make a cookie taste cook, let alone design a good-tasting gluten-free flour on top of that. The Gluten-free criteria was dropped and regular all-purpose flour was used. The batch was also made smaller so that if the taste ended up going south again, we wouldn't waste so much. The base was a success.

Step Two: Flavor Idea Generation

Ingredients

We created a list of flavors combinations was created from the ingredients we had at our disposal. At first we based them off of the foods we knew they worked well together already such as Peanut Butter and Jelly (Common Sandwich) and PB and Curry (Indian dishes). We then moved to more creative sweet combinations of other ingredients. We split the cookie base into 11 parts (1/8 c.) then added the ingredients to the base, mixed and added additional flour if needed.


#2 PB & J Cookie
1 TBSP Peanut Butter
½ tsp. Twinberry Jelly

Bake: 10 minutes at 400 degrees.
Result: Not enough jelly and too similar to a basic peanut butter cookie. Feasible: Yes
Valuable: Yes
Novel: No

GInger

#3 Peanut Butter Pickle
2 tsp. Peanut Butter
1/2 Baby Kosher Pickle
¼ tsp Pickle Juice

Bake: 10 minutes at 400 degrees
Result: Pickle Chunks need to be larger. Good sweet and salty combo.
Feasible: yes
Valuable: possibly
Novel: yes

Pickle

#4 Peanut Butter Curry
1 tsp Peanut Butter
½ tsp Curry powder

Bake: 10 minutes at 400 degrees
Result: Delicious, but a bit too crispy
Feasible: yes
Valuable: yes
Novel: yes

peanut curry

#5 Chocolate Apple
1 tsp Peanut Butter
1 TBSP Apple Butter
1 TBSP Chocolate Chips
1 TBSP Flour
2 Dashes of Cinnamon

Bake: 10 minutes at 400 degrees
Result: Very dense so less flour, good flavor
Feasible: yes
Valuable: yes
Novel: yes

chocolate apple

#6 Chocolate Mint
1 tsp Coco Powder
½ tsp Blueberries
2 Leaves of Fresh Mint minced
1 tsp Banana
1 TBSP Flour

Bake: 10 minutes at 400 degrees
Result: Add less flour, use mint extract instead
Feasible: yes
Valuable: yes
Novel: possibly

IMG_1137.jpg

#7 Fruit Cocktail
¼ tsp Orange Juice
1 TBSP. Melon Juice
2 Pineapple Chunks
2 TBSP Flour
1/16 lemon peel

Bake: 7 minutes at 400 degrees
Result: Good flavor less flour
Feasible: yes
Valuable: yes
Novel: possibly

orange

#8 Morning
1 tsp. Coffee Beans
1 ½ tsp Coco Powder
1 tsp Banana
1 tsp Walnuts

Bake: 10 minutes at 400 degrees
Result: needs more moisture and coffee beans need to be broken up-> texture
Feasible: yes
Valuable: yes
Novel: possibly

IMG_1141.jpg

#9 Ginger Cookie
1 tsp Ginger root minced

Bake: 10 minutes at 400 degrees
Result: Need to have Dark Chocolate coating
Feasible: yes
Valuable: yes
Novel: yes
IMG_1135.jpg

#10 Tropical
1 tsp. Banana smashed
¼ tsp. Coconut
1 dash Cinnamon
1/8 tsp. lemon peel (loose not packed)

Bake: 10 minutes at 400 degrees
Result: Good flavor once cooked, too much moisture
Feasible: yes
Valuable: yes
Novel: possibly

orange

#11 The Mean Green
½ tsp. Lime Juice
2 tsp. Avocado
3 leaves Cilantro minced
2 leaves Mint minced
1 TBSP Flour
1 tsp Chocolate Chips

Bake: 10 minutes at 400 degrees
Result: good texture and appearance, but bad taste.
Feasible: yes
Valuable: no
Novel: yes

IMG_1140.jpg

#12 Chili Chocolate
1 tsp Coco Powder
1/8 tsp Ground Red Pepper
¼ tsp Honey
1/8 tsp water

Bake: 10 Minutes at 400 degrees
Result: less pepper and add chocolate chips
Feasible: yes
Valuable: yes
Novel: yes

Thumbnail image for CHili Chocolate

Step 3: The Ultimate Pick

Due to the Unique Flavor and good texture, the ginger root cookie was determined the one that turned out the best if the addition of a chocolate dip was incorporated. At first we were very dependent on peanut butter and were making more incremental combinations, but as the experimentation persisted more creative combinations came about. The chocolate ginger is creative in the way that it is dipped instead of having coco powder mixed in or chocolate chips giving it a much different texture between the hard chocolate layer and the chewy ginger cookie. The taste is also very different and has a strong ginger flavor with sweet undertones. Instead of using ground ginger, fresh minced ginger root was used adding to the different texture. The shape remained the traditional circle to ensure that it cooked evenly. The chocolate covers the dryer outer edge of the round cookie to try to preserve the moisture that remains as well as an attempt to make the crunch outer edge just as desirable as the chewy center that is without a chocolate coating.


Final Recipe:

Chocolate Gingers

3 TBSP 1 tsp Ginger root minced
½ c. shortening
½ c. white sugar
½ tsp. baking soda
1 tsp. salt
½ c. brown sugar
1 c. 3 TBSP flour
1 egg

Bake: 10 minutes at 400 degrees

While cookies are cooling melt dark chocolate in double boiler until a good dipping consistency, mix continually. Once cookies are cooled off dip edges of cookie into chocolate or to taste.

image.jpg

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