This was a video I found about designers who got laid off from ad agencies and the effect that it has had on their lives for the better.
As the economy has been buckling down there are less jobs out there (paying jobs) than probably could be hoped for. With all the people getting let go and the ease of use of design programs, there is a lot of competition in the marketplace. It may not be entirely crazy to assume that some people will start out or may eventually become freelancers. We have talked somewhat about pricing in class and what to pay attention to so I would like to select some sites and possibly reiterate what we have talked about.
Hourly rate. How do you come up with an hourly rate? It actually takes a lot of research and planning on your part to decide how long projects are going to take. It is made easier if you have experience in knowing how long projects take but it is more than just making that awesome brochure or radical poster. You need to think about business calls, writing up proposals and invoices, meetings...ect.
Are you going to be printing? According to About.com, if you are then you should charge "typical to add an extra 10-20% onto what the printing will actually cost. This is your fee for any additional time involved in dealing with the printer."
You also need to remember to charge one-time costs such as having to buy a certain font or a certain kind of paper than will add to the expense.
There are basically four things people need to think about when pricing out projects: these are salary, overhead, and profit.
People should also think about who should they accept as clients. Should we accept anybody that walks in the door? Do we really need to put up with sticklers just for their money or should we hold our clients to a certain level of professionalism? Is it really ever ok to turn down a client?
I think that is something that needs to be thought about when we all start to venture out on our own. Is it better to have the money or to set a personal standard? I think it definitely depends on the situation but it should be noticed that not accepting everyone as a client can portray people in a positive light at times.
Lastly, the internet strongly suggest if you are going to freelance you need to have professional business programs. If you want to be professional then be professional and fork up the dough for those expensive programs in Best Buy. It will save you a ton of time and keep you organized. They say a lot of people justify not buying it because they don't feel like a professional company really or it is too expensive. Bull pucky the internet says.
Just do it.