This page is from the Institute of Public Relations. This organization does many different kinds of Public Relations research. This year, they released some research results that showed companies with stronger employee relations are more successful. Consequently, companies now know that they can't simply inform employees with employee relations. They also need to motivate employees with their communication. The research states letting employees know how they are specifically helping the company is what leads to this motivation. This research is clearly important. It revealed there is an imperative public for companies to address that they may have otherwise neglected.
The Growing Importance of Employees Relations
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