A social media campaign set forth by the organization called Invisible Children is making waves all over the Internet after it unveiled a video outlining their plan for action, said the Sydney Morning Herald.
Millions around the world showered their support for the campaign, calling for the arrest of Ugandan rebel leader Joseph Kony. An emotive film was released on March 5 by Invisible Children, which was posted online and quickly went viral.
Many celebrities have been asking their followers on Twitter to get familiar with the plan and to help take action.
However, mounting concerns over the legitimacy of the group itself have surfaced online, highlighting how complex the anti-Kony campaign actually is.
Kony's army, the Lord's Resistance Army (LRA), is accused of killing tens of thousands of people and enlisting children as soldiers and sex slaves.