Craig Petzel

These unique informational goods that the other students brought were quite interesting; although most of them had their main source of revenue based off of selling advertisements. The most interesting good that I thought was the fact that users could now stream live radio feeds through their Internet-ready computer. This provides a greater experience for the user because one can now see what song is playing by which artists, and be able to interact with some of the advertisements. There were also other great examples of goods that we did not get the chance to cover in-depth for class; TiVo, mapquest, wikipedia, the Oakley glasses, and the handheld dictionary. So with the technological revolution already taking place, we are going to see a lot of unique informational goods being created into the market, or have old goods recreated to find their place in this digital world we are in.

Posted by Craig Petzel at 10:07 PM | Permalink | Comments (0) | TrackBacks (0)

This article describes a new potential technology that will change the way we think about going to the doctor. Most people have all experienced the long and dreaded waiting room as they wait for their appointment. Like they said in the article, the only form of killing time that was available to everyone was the out of date magazines for people to read. With this new kiosk from Helios, patients can now interact with this technology and learn more about their problem, and prepare themselves for the meeting with their doctor. With patients researching their problems on the device, doctors can have more productive meetings with their patients because they may now understand how it works better. The Helios key revenue will come from sponsors; they predict that the sponsors will roll in approximately 6,000 dollars per sponsor a year. They still have to decide an average amount to charge sponsors to have them put their banner on these Helios machines. Another thing that they might implement on this system is that it will target certain patients with certain issues or problems. For instance, they would put information on the screen about pregnancies in the part of the hospital that delivered babies. They hope to advertise products specified for them, and give them important information on pregnancy issues.

Posted by Craig Petzel at 7:42 PM | Permalink | Comments (0) | TrackBacks (0)

This article started out explaining a story of a young man playing a video game online. They talked about how exciting the new gaming world is becoming. I personally know that the online gaming revolution is numerous times better than the old fashioned “lone� game play. With Xbox live, customers can go online through Microsoft’s systems and have their own unique screen name, friends lists, access to online content for the game, and chat rooms. So instead of playing at home by yourself, you can go online and play in real time with your friends or against some of the other hundreds of thousands of players online in that same game.

One thing that I found interesting is that over 5000 games are published each year, and only around the top 10 or so make profits. And all of the top games require 5 million dollars of marketing to get their games out into the hands of the consumers.

The new race for the best high performance console is going to a tightly wound competition for many years to come. Both Sony and Microsoft have a strong share in the market and will continue to compete head to head in this industry. With the 2nd generation of consoles, I think that maybe the PS3 will be slightly better than the Xbox 360, because of its later release date. It has been rumored that it will have superior technology implemented in it like the cell processor, which is said to be 100 times faster than a Pentium 4 processor.

Posted by Craig Petzel at 9:32 PM | Permalink | Comments (0) | TrackBacks (0)