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Chrysler lures Press from Toyota

Jim Press, Toyota's first non-Japanese president and chief operating officer in North America, has announce he will resign on September 14. Press started at Toyota in 1970 and over 37 years worked his way up to becoming the companies top North American executive.

In a surprising move, Press will be taking a job at Chrysler, a U.S. automaker that has been struggling in recent years. In 2006 Chrysler reportedly lost $618 million and because of this is in the process of cutting 13,000 jobs in the U.S. and Canada over the next three years.

Press will team with Robert Nardelli and Tom LaSorda as the top executives for Chrysler. LaSorda will be in charge of the companies manufacturing and purchasing operations, and Press will tackle the public relations and try to turn around the companies less than perfect image.

Related:

Chrysler hires Press to 'move the metal'

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