Advertising and People of Color
This article addresses most of the racial stereotypes in the commercials. Yes, they were true, but that was long ago. These were commercials from more than a decade ago and hopefully no one is ignorant enough to believe them. It is disappointing to know that they reinforce the stereotypes though. Mostly, you see commercials that deal with gender roles these days. Like for house hold products, the woman of the house is seen using the product and not the man. That's a whole different subject but it still is related to stereotypes and how they are portrayed on tv.
These commercials are a falsely picturing the groups of people involved. Today, the issue is being resolved because their is more integration of people from different ethnic groups. There's this pad commercial that has a white lady doing some kind of martial arts to stop a water tower from leaking. Usually people associate martial arts with asians so at least that wasn't done. Also I was not surprised about these commercials, instead of having these stereotypes displayed in the commercials, they are done in a comedic way. Comedians take these stereotypes and use them in their jokes. It's funny but kind of bad because it seems that only comedians that makes these jokes must keep it in their racial groups. For example Dave Chappelle and Carlos Mencia. Although, they do make fun of other ethnic groups, most of it is accepted. I think that is kind of weird, but I think it's because America knows that they are just being funny and don't mean for the jokes to be offensive.