These are the images of sexy female athletes from advertisements.
Nowadays, "sex sells" in many advertisements. Many advertisers look for the prefect female body to be in the Ad. Being an athlete, most females have a good-looking body, and therefore they are many advertisers' major target models. It is rarely common to see an Ad without sex in it; in other words, sex and advertising is now tied together.
Do you think "sex sells" in advertisements?
How do you think the use of female athletes' bodies in Ads?
Now, exactly, there are so many female athletes out there performing sexy role or even out of imagine that she is in lots of Advertisements. Female athletes play very hard at sport games which seems like defensing male roles in our society. But from many Ads that we can tell female athletes are totally conversed to oringianl roles being in society which means that women should be "Real Woman". It's still affected by the tradition between man and woman.