This is a short news about an Ad of soda drink debating on Sexy Hockey. Let's watch the video, and you find that there are 5 or 6 women wearing bikinis that they look very sexy, but there is just a man in the Ad which is playing hockey with women. It's really offended that women wearing sexy playing hockey with man which refers to sexism between man and woman. That's not only implied in hockey but also most of games. At the same time, those women in the Ad look like being tricked by the man. That's also the point. It indicates that woman should be not good at sports rather being sexy or a Real Woman not a Sport Woman. As well, it reveal that women should be sex appeal.
Quetion: What's the difference between man's sexiness and woman's in sports?
Follow up..SportsNation Debates A Sexy Hockey Ad
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It seems that the man is much more powerful than these females in the video. The man controls other's moves and is always the center of the game. On the other hand, the female athletes showed more sexy bodies instead of how well they play in the game. This also implies the idea about "sex sells". It sells the females' sexiness in order to get the consumers' attentions on purchasing the products. This really get us to think weather it is fair to use female athletes as the backing sexual objects to show the man's hotness. In the sport world, women were projected as sexual objects in whatever a game or a commercial, but man is portrayed as a better athlete through his performance. In the sport world, man's hotness is different from woman's. Men's hotness is due to their high performance in one sport; however women's sexiness is portrayed using their sexy bodies. This is such a tragic.
It seems that the man is much more powerful than these females in the video. The man controls other's moves and is always the center of the game. On the other hand, the female athletes showed more sexy bodies instead of how well they play in the game. This also implies the idea about "sex sells". It sells the females' sexiness in order to get the consumers' attentions on purchasing the products. This really get us to think weather it is fair to use female athletes as the backing sexual objects to show the man's hotness. In the sport world, women were projected as sexual objects in whatever a game or a commercial, but man is portrayed as a better athlete through his performance. In the sport world, man's hotness is different from woman's. Men's hotness is due to their high performance in one sport; however women's sexiness is portrayed using their sexy bodies. This is such a tragic.