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GenderAds.com: resource for critiquing gender representations in ads

Gender Ads.Com

Gender Ads.com was begun a number of years ago to provide gender studies educators and students with a resource for analyzing the advertising images that relate to gender. Its founder, Dr. Scott A. Lukas, had produced a PowerPoint that focused on gender and advertising, and because students had requested copies of the presentation, he decided to produce a website to host the images and interpretations. Since the PowerPoint was produced with 100 images, the website has grown to over 2,500 advertising images, and it is one of the largest collections of gender-related advertising materials on the Internet.