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Extension > Regional Sustainable Development Partnerships > Northeast > Sustainable Tourism and Resilient Communities > Heart of the Continent Partnership Geotourism Partnership with National Geographic Society

Heart of the Continent Partnership Geotourism Partnership with National Geographic Society

Project files


Heart of the Continent Partnership (HOCP) will partner with the National Geographic Society to create a regional geotourism map and website. Drawing input and involvement from a wide spectrum of local stakeholders, this product will highlight the outstanding natural, cultural and historical resources in the Heart of the Continent, a binational region of more than five million acres of public lands, along with its historic gateway communities. HOCP will become a part of a network of related geotourism websites and will gain great visibility for our region by doing so.


  • Hearth of the Continent Partnership (HOCP)
  • University of Minnesota - Northeast Minnesota Sustainable Development Partnership
  • National Geographic Society Maps Division
  • University of Minnesota - Duluth
  • University of Minnesota Tourism Center
  • Iron Range Resources and Rehabilitation Board
  • Superior National Forest
  • National Park Service: Grand Portage National Monument, Voyageurs National Park, Rivers and Trails Conservation Assistance Program
  • Minnesota Department of Natural Resources—Parks and Trails
  • Ontario Ministry of Tourism
  • Ontario Provincial Parks
  • Thunder Bay Tourism
  • Fort William Historical Park
  • Grand Portage Band of the Lake Superior Chippewa
  • Fond du Lac Band of Chippewa
  • Bois Forte Band of Chippewa
  • Minnesota Arrowhead Association
  • Destination Voyageurs National Park
  • North Shore Scenic Drive Council
  • Arrowhead Regional Development Commission
  • Lakehead University
  • Club Mesabi
  • Local, County Governments
  • Nonprofits: Friends of the Boundary Waters, Voyageurs National Park Association, and others


The Heart of the Continent Partnership, working in partnership with National Geographic Society (NGS) will coordinate and develop a collaborative effort to map and connect cultural, historic, and natural tourism destinations in the border lakes region of Minnesota and Ontario. This effort will encourage land managers, tourism officials, county/city/provincial and state officials, local businesses and other stakeholders to work together promote the cross-border region and its amazing resources.


  • National Geographic will publish and promote a paper map of the Heart of the Continent.
  • An interactive map and web site of the Heart of the Continent will be online, easily accessible, interactive and well used by people around the country and the world.
  • Links between all the National Geographic geotourism sites will dramatically extend the reach and impact of tourism efforts within the HOCP region.
  • Tourism sites, parks, and communities will note increased use of sites promoted on the map and web site.
  • Funding

    NMSDP $10,000
    Others $190,000

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