Kate Spade

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I seem to be getting a lot of surveys emailed to me lately, or I am just noticing them more from being in this class. The other day I received a survey from Kate Spade that said if I completed it I would receive 25% off my next purchase. I took the survey and it took me about 2 minutes to complete. It was a variation of questions using the likert scale and questions where you checked boxes of what you agreed with. I felt that this was a bit of a leading question, because I realized I was checking things that I would not have come up with had it made me list things. (Example picture attached)

I think that Kate Spade will receive a good response rate on this survey, because after you take it you receive 25% off, which is a good amount for a designer brand.

Screen shot 2012-10-29 at 11.03.00 PM.png

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This page contains a single entry by schro827 published on November 4, 2012 12:19 PM.

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