From the St. Louis Business Journal: "The St. Louis Rams have renewed their sponsorship with Bayer Pharmaceuticals and GlaxoSmithKline making prescription drug Levitra a continued sponsor of the team, the Rams said Wednesday." This means promotions for the erectile dysfunction drug will be all over the Rams' stadium: on programs, on rotating signs, on turnstiles and concession TV screens. There will even be a Levitra Play of the Week on the team's Web site. The kick is up and it's.....no good!