On Monday, May 2, nearly 200 members of the School of Journalism and Mass Communication community gathered for the annual Spring Celebration. The event honors graduating students, scholarship winners, donors, and the alumni recipient of the Award for Excellence.
Thanks to the incredible generosity of private donors, the SJMC awarded more than 75 scholarships to undergraduate and graduate students, totaling nearly $460,000 for the 2011-12 school year. Many scholarship recipients, as well as their parents, were in attendance.
Scott Meyer, BA '04, received the Award for Excellence from the SJMC Alumni Society. The award is given annually to an SJMC alumnus who exemplifies excellence, leadership, and creativity in his or her chosen field. The award, first given in 1980, has been awarded to graduates of the School representing many different facets of the communications industry, including advertising, public relations, print journalism, broadcast journalism, photography, and academia.
Meyer is one of the founders of the highly respected Minneapolis-based public relations firm, Mona Meyer McGrath & Gavin. Scott's former colleagues Dave Mona, Dennis McGrath and Sara Gavin were all on hand to congratulate him on this honor.
With more than 30 years in business strategy, management and marketing, Scott has developed an international reputation as a business and marketing strategist. His background includes serving as Chief Executive Officer of Shandwick International, one of the world's top three public relations firms. At Shandwick, Scott led the integration of 16 separate companies into a unified global brand with 1500 employees in 34 countries and $225 million in revenue. He also has corporate experience with Piper Jaffray Companies, International Multifoods, US Bank, Control Data Corporation, Lawson Software and
Liberty Diversified International.
Scott's specialty is helping organizations develop a clear vision and then align its strategy and execution around that vision. He has worked with a range of clients from corporations to non-profits to governments, including Cargill, General Electric, University of
Minnesota, ExxonMobil, Microsoft, MasterCard, Eastman Kodak, Coca-Cola, Northwest Airlines, NCAA, US Bank, General Motors, Honeywell, Hewlett-Packard, McDonalds, the United States Attorney's General Office and the Federal Bureau of Investigation. Committed to mentoring the next generation of public relations and business
professionals, Scott has taught on the adjunct journalism faculties at both the University of Minnesota and the University of St. Thomas.