UMN SJMC Partners with FOX's Creative University for Fox Sports North Campaign

In fall 2012, the students enrolled in Jour 4259: Strategic Communication Case Analysis will partner with Creative University, a program of FOX Sports. The University of Minnesota is one of 15 schools around the country participating in the program.

Creative University.jpgThe program is designed to allow FOX sports businesses to take part in the educational process and to allow students to create a campaign for a sports team and compete among one another.

The University of Minnesota SJMC is pairing with FOX Sports North and will create a campaign for the Minnesota Timberwolves. Students will be focusing on how to engage fans and enhance enthusiasm for the team.

The course is taught by John Eighmey, Raymond O. Mithun Chair in Advertising at the University of Minnesota School of Journalism & Mass Communication.

For more information, click here.

About this Entry

This page contains a single entry by showard published on September 11, 2012 4:11 PM.

Adjunct Faculty Member Publishes Guide and Activity Book was the previous entry in this blog.

SJMC Alumni Society Board Welcomes Two New Members is the next entry in this blog.

Find recent content on the main index or look in the archives to find all content.