Doug Spong, president of Minneapolis agency Carmichael Lynch Spong and adjunct instructor at the University of Minnesota School of Journalism & Mass Communication (SJMC), has been named the recipient of the Public Relations Society of America's 2013 Gold Anvil Award for lifetime achievement in public relations. Spong is the first Minnesotan to be awarded the prize since its inception in 1948.
Spong is a veteran of the public relations industry and an active PRSA member for more than nearly 30 years. He founded Carmichael Lynch Spong in 1990 and has led its rise to be one of the top-25 largest PR firms in the nation.
The Gold Anvil is PRSA's highest individual award and is given annually to a PR professional whose work has significantly advanced the practice and standards for those in public relations. Spong will receive the award at the PRSA 2013 International Conference in Philadelphia, Oct. 26-29.
"After a 32-year career in the industry, to rank among the iconic names in public relations who previously have been awarded the Gold Anvil is extremely rewarding and very humbling," Spong said in a press release from Carmichael Lynch Spong.
Spong was also recently inducted into the PRSA College of Fellows and has long been a contributor to the local and national public relations community. He is a past-president of PRSA Minnesota and served as co-chair of the 2011 International Conference.
At SJMC, Spong teaches Management for Strategic Communication as an adjunct instructor.