Main

April 24, 2012

Guillermo Cuellar, pottery rock star

I love what Guillermo does making pots. Great video on TPT showing his entrepreneurial journey.

October 29, 2009

Morola Droid

Wonderful innovation journey story from 10.29.09 NYT. Shock, cycling, external relationships- its all there.

June 18, 2008

LinkedIn innovation case

Interesting example of divergence post VC capital round. Will they be successful? NYT 6 18 08

March 3, 2008

“The All-For-Nots�

Can Michael Eisner succeed at web based video? Some interesting divergence strategies. From NYT 3 3 08

January 24, 2008

Facebook and Scrabulous case?


"Most industries do not begin on a single day, but it's easy to see Facebook CEO Mark Zuckerberg's presentation on May 24, 2007, as the starting gun in an entrepreneurial race that some have dubbed "the Facebook Economy." Zuckerberg announced that the social networking site would open to third-party developers, transforming itself into a platform on which other businesses can operate. Eight months later, more than 14,000 applications from third-party developers are live on Facebook, including Scrabulous, an online version of the word game Scrabble. But Scrabulous, one of Facebook's biggest hits, may also become a victim of its own success. "

http://knowledge.wharton.upenn.edu/article/1883.cfm

December 10, 2007

TiVo

Interesting strategy involving external relationships and divergence of offerings.

TiVo Shifts to Help Companies It Once Threatened

http://www.nytimes.com/2007/12/10/technology/10tivo.html?th&emc=th

December 3, 2007

Amazon's kindle ebook

Kindle ebook may be a way to dissect an innovation strategy: divergence in publishing, trial and error learning, web of relationships, social responsibility trend. This is a long article- a shorter one may be more appropriate for a case.

http://knowledge.wharton.upenn.edu/article.cfm?articleid=1851

November 16, 2007

Google convergence and divergence

This could be the best example of the concept

http://knowledge.wharton.upenn.edu/article.cfm?articleid=1839