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Defamed Woody Allen Sues American Apparel $10 Million

Distinguished film director Woody Allen has sued the clothing company American Apparel $10 million for using his image in one of their advertisements last year without his consent, reported USA Today.

The company, which is known for its provocative and somewhat controversial advertisements that often depict women in see-through or no clothing, used a still shot of Allen depicted as a Hasidic Jew that was taken from the movie Annie Hall. The film, which Allen directed, garnered him a best-director Oscar.

Allen, 73, sued the company on grounds of damaging his reputation and using his image to sponsor their product, something that Allen did not authorize. The lawsuit said that the billboards that were put up over the course of one week last year falsely implied that Allen had endorsed and associate him with the company.

American Apparel lawyer, Stuart Slotnick, argued that Allen’s reputation could not have been damaged by the company’s advertisements since Allen had long ago ruined it himself.

According to the New York Times, Slotnick told the Associated Press that at a May trial date, the company is preparing to bring up Allen’s affair with Soon-Yi Previn, the woman he is now married to. At the time of the affair, Previn was the adopted daughter of Mia Farrow, who was Allen’s companion at the time.

“Certainly, our belief is that after the various sex scandals that Woody Allen has been associated with, corporate America’s desire to have Woody Allen endorse their product is not what he may believe it is,” Slotnick said. (New York Times)

Allen’s attorneys said that the company’s attempts at relating the incident to past sex scandals were “vexatious, oppressive, harassing,” and not relevant. (USA Today)

Allen’s relationship with actress Mia Farrow ended in 1992 when she discovered that Allen was having an affair with her oldest adopted daughter, Preven, who was 22 at the time. Allen and Previn married in 1997.