Dimensions: We'll print your flyers on 8.5 x 11" paper, so make your flyer that size or smaller.
Colors: We'll print your flyers in black & white, so keep this in mind when you're creating. We can print on colored paper, however.
Fonts used on the poster for LLL: Rivanna for the main title (free to download), Futura for secondary text (not free to download). Since Futura isn't free, I would suggest using a different sans-serif font that you already have on your computer.
Imagery: You can use the graphics we used on the poster, or other imagery. Be careful when taking images from the web - give credit where credit is due. Here are some resources to finding photos, graphics, and images legally.
Equipment: CLA has video equipment for rent, but you have to have permission to rent it. You get permission by being enrolled in a video class. If you are interested in video and want to rent equipment but don't have access, team up with someone who does.
Note: Your video for this assignment doesn't have to be fancy: you can just record yourself talking in front of your webcam, or stop by our office and use the webcams on our computers.
Editing: The marketing office (110 and 120 Rarig) has 2 computers with Final Cut Express. If you want to use our software to edit your video, let us know.
YouTube: the Department of Theatre Arts & Dance's YouTube channel
This week's assignments:
- Create either a flyer or a video to use as part of your plan to reach your target audience