There are many different beauty standards all over the world. However, nowadays, women's beauty standard is fairly similar in many developed countries across cultures. Thin and tall woman with glamorous body is preferred. Also, women have to have oval face, big eyes with a double eyelid, and big nose. I think the reason that this kind of standard becomes pervasive is an influx of western culture to Asian countries. In Asia, there are not many people who have this western preferred faces naturally, some women tend to do plastic surgery to fulfill the western beauty standard that I mentioned above even though people emphasize individual facial characteristics more than past.
The title of the picture above is 'me-in-doe' which means a drawing of a beauty. This is a drawn by a famous Korean painter in early of 19th century. This shows traditional Korean's beauty standard long time ago. Woman in the picture has slightly round face (not an oval face) with chubby cheeks. Also she has small eyes without a double eyelid. And it shows a gentle impression on her face. This is really different from current beauty standard of women and western standard which is easily seen from Hollywood stars.