December 2009 Archives

Free entertainment for holiday fun

This is a feature story published right before thanksgiving holidays on Star Tribune.

 

It is a consumer guide feature that provides advises of free interesting holiday activities for people live in the metro area.

 

The feature properly uses a short-form structure, dividing the optional activities into separate units with subtitles. This is pretty easy to read and satisfies the audiences' short attention spans.

 

Also, it provides timely and effective information with tight writing for the audience.

 

While giving useful information in each unit, I do think that it is necessary to add some more details about the activities.

 

Another thing I think is not good is that the design and layout of the feature is really boring. It would be much better to attach pictures and patterns around each unit to make it more attractive and unique.

Kobe Bryant Doesn't Want Your Love

Bryant, written by Mike Sager for the Esquire.

 

Based on five days spending with Bryant, Sager conducts a story of him, who Sager described as "the most misunderstood figures in sports today."

 

Sager clearly organizes the story by different topics. He conveys three main aspects -career, family and public image -- of Bryant in three different scenes.

 

Another good thing about the profile is writing in the first person. Because it could bring the audiences close to the subject - a celebrity that is far away from our daily life -- and attract people's attention.

 

I think the first paragraph of the story didn't conduct very well, compiling too many details without showing the name, which just makes it awkward.

 

But the details work pretty well in the photo-taking story, which Sager brings a great amount of conversation between Bryant and his wife.

Rules to Eat By

Rules to Eat By is a trend feature written by Michael Pollan for the New York Times. The story talks about the food issue that people are misguided by the "dazzling food science" conveyed by marketers, government and experts in the current market.

 

The feature applies a traditional structure, arranging the author's viewpoint into a logical order.

 

The article can be divided into two parts. In the first half, Pollan points out that the so-called "food science," even published by the nutritionists, is undependable. And the rest suggests that we'd better rely on the "popular wisdom," which is the way we used before, to choose food and stay healthy.

 

I think Pollan organizes the story pretty well by using the rhetoric question and second-person writing style.

 

He raises questions in the beginning of each part and gives the answer in the followings. This approach drives the audiences' interests, makes them feel as if they are pursuing the answer themselves, which is particularly useful when dealing with the issues in people's daily life

 

One problem in the second half of the feature is that it is too abstract for just saying "we relied on culture" and "ruls of thumb about eating that have been passed down in our families or plucked from the cultural conversation."

 

I think that it would be more convincing for providing specific examples, just as Pollan conducted in the first half of the story.

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This page is an archive of entries from December 2009 listed from newest to oldest.

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